Media Bytes
May 3, 2010
KSL Awarded Media Responsibilities for ConocoPhillips’ Motor Fuels Brands
Los Angeles, CA — KSL Media, one of the largest independent media buying companies in the United States, was awarded ConocoPhillips’ media planning and buying business for motor fuel brands. The account includes local TV, Radio, OOH and digital media in 20 markets across the U.S.
KSL Media won the account in a review that included several of their independent media agency peers.
“We are excited to bring our unique methods of retail targeting to ConocoPhillips,” said KSL Media CEO Hank Cohen. “We’ve had lots of wins lately - Sizzler, Bacardi, ConocoPhillips - I think it shows that the industry is coming around to our ‘buy smarter’ methods.”
About KSL Media:
KSL Media is one of the largest independent media services companies in America. They specialize in providing research-based media solutions for entrepreneurial companies, as well as for retailers and direct response clients. KSL works with numerous clients including the New York Jets, Sizzler USA and Guitar Center. They have offices in New York, Los Angeles, Las Vegas, Chicago, Austin and Miami.